
Samantha Herscher
News writer
samantha.herscher@lotteryusa.com
Samantha is a skilled writer with a passion for storytelling.
Inspired by an 8th-grade victory in a scary story contest, Samantha has been writing ever since. Whether it’s informative articles, engaging blog posts, persuasive website copy, or captivating social media content, Samantha has the talent to bring ideas to life. With experience writing for a variety of industries, including professional services, pet news, and e-commerce, Samantha adapts her style to suit any audience.
Page 2 - Samantha's articles
189 articles-
Inside New York Lottery's billion-dollar education funding machine
Since 2017, Gweneth Dean has built a resilient NY Lottery in a crowded landscape.
Samantha Herscher
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The $50 billion gamble. Inside America's tech-driven lottery boom
While luck can't be predicted, America's $50B lottery industry is betting that artificial intelligence can.
Samantha Herscher
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Texas-sized dreams: Lotto jackpot climbs to historic $83.25 million
What started as a $5 million prize in June has grown to become one of Texas' largest-ever lottery jackpots.
Samantha Herscher
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Double or nothing: $1 leads to Mississippi's biggest lottery payday
Mississippi's lottery history was rewritten Monday when a Petal player claimed a $10M Double Play jackpot.
Samantha Herscher
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Forget chocolates; Illinois couples bet on love for Valentine's Day
A new survey reveals what Illinois romantics really want this Valentine's Day, and it's not what you'd expect.
Samantha Herscher
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Betting on history: Lotto Texas nears record-breaking payout
The Lotto Texas jackpot hits $78.25 million, marking the 5th largest prize in game history.
Samantha Herscher
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One click, $5 Million: The online play that changed everything
A Yell County resident stepped forward Monday to claim Arkansas' record-breaking $5.123 million lottery jackpot.
Samantha Herscher
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Everything's bigger: Texas Lotto jackpot is North America's largest prize
Texas Lottery fever hits new heights as Wednesday's $71 million jackpot becomes the 8th largest in history.
Samantha Herscher
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Cash only no more: Tennessee Lottery's quiet digital revolution
Facing slumping sales, the Tennessee Lottery found a creative interpretation of state law to go digital.
Samantha Herscher
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Random lottery ticket creates PA's first Cash4Life millionaires
She went for donuts, came home with a lottery ticket, and made Pennsylvania history.
Samantha Herscher
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Pop goes the jackpot: Oregon's newest lottery game simplifies winning
Oregonians can now play for lottery wins every hour with Cash Pop, where a single lucky number could pay up to $2,500.
Samantha Herscher
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White elephant mix-up leads to half-million-dollar Christmas surprise
Detroit Lions bring double luck. A $500K lottery win and playoff spot coincide in a Christmas miracle.
Samantha Herscher
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'We felt like imposters': A rare glimpse inside a lottery winner's family
Many lottery stories end in disaster. This winner's son reveals why his family beat the odds.
Samantha Herscher
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Texas steps up lottery age enforcement with new tech
Texas lottery machines at 19,000+ retail locations will now require ID scans before dispensing tickets.
Samantha Herscher
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Montana confirms changes to the Mega Ball field
Learn why lottery players will soon face better jackpot odds and bigger prizes at five times the current ticket cost.
Samantha Herscher
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Better odds, bigger wins: Club Keno's fresh start for 2025
Club Keno's new Plus 3 add-on gives players three extra winning numbers and better odds of winning.
Samantha Herscher
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The secret science behind lottery machines: How random really is random?
Six spinning balls, infinite possibilities, and one remarkable tale of technological integrity.
Samantha Herscher
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Ultimate stocking stuffer: $1B Mega Millions drawing for Christmas Eve
Only one December jackpot has ever been won on Christmas Eve, and it went unclaimed. History awaits.
Samantha Herscher
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Anonymous winner claims New Jersey's largest-ever lottery prize
After months of speculation, New Jersey's billion-dollar lottery winner emerges to claim the 5th-largest prize in game history.
Samantha Herscher