
Samantha Herscher
News writer
samantha.herscher@lotteryusa.com
Samantha is a skilled writer with a passion for storytelling.
Inspired by an 8th-grade victory in a scary story contest, Samantha has been writing ever since. Whether it’s informative articles, engaging blog posts, persuasive website copy, or captivating social media content, Samantha has the talent to bring ideas to life. With experience writing for a variety of industries, including professional services, pet news, and e-commerce, Samantha adapts her style to suit any audience.
- Hometown
- Chicago, IL.
- Education
- BA in Journalism from George Washington University.
- Professional work experience
- I've been a digital marketer and content creator for 15+ years.
- Languages
- English.
In Samantha's own words...
What I like about working for Lottery USA:
What I enjoy about working at Lottery USA is the opportunity to learn about this industry. It's rewarding to see the positive impact the lottery has on people's lives. Seeing winners' stories and the transformative changes they experience is genuinely heartwarming.
What most excites and intrigues you about the lottery?
I'm drawn to the dynamic nature of the lottery industry within the U.S, it's a reflection of the economic landscape. I like analyzing how economic shifts, from consumer spending trends to state revenue strategies, impact the lottery.
Best run US state lottery?
I'd have to say Massachusetts. I wrote a piece about how the state is the lottery capital of the U.S. People there spend over a thousand dollars a year on tickets! That's wild! They've clearly figured out something pretty special up in New England.
What is your most memorable lottery moment?
Without a doubt, any time a jackpot hits that billion-dollar mark. It's just pure excitement. The anticipation is incredible. And then, the curiosity kicks in – who won? What are they going to do? If they're not anonymous, watching the aftermath of such a life-changing event is fascinating.
What would you do if you won the Powerball jackpot?
If I hit the Powerball, my sensible side would kick in, and I'd save most of it. But then, the fun would start! College funds for the kids, and I'd probably go a little overboard with adopting dogs. I'd love to support my favorite causes, too. And, you know, a celebratory vacation is non-negotiable.
Can you share an interesting fact about yourself?
This one's easy. I was accidentally born at home in Atlanta, Georgia.
Samantha's latest articles
212 articles-
Montana Millionaire gets a makeover with five $1 million prizes in 2025
Officials scramble to add 120,000 more lottery tickets after unprecedented demand.
Samantha Herscher
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Finlayson's fortune: Small town bait shop sells $1.16M winning ticket
Petry's Bait Company produced Minnesota's newest Gopher 5 millionaire last night.
Samantha Herscher
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From barracks to jackpot: Army service member's bet wins millions
25-year Army veteran strikes $1.3M jackpot on day one of online play.
Samantha Herscher
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Spring Hill ticket holder wins second-largest Lotto America jackpot
Tennessee's latest lottery millionaire remains anonymous after Saturday's massive $37.37M win.
Samantha Herscher
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Historic win: Columbus ticket holder claims largest Match 5 prize ever
Mississippi's Match 5 game crowns its biggest winner yet with a $1.2 million prize.
Samantha Herscher
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How 39 suspects built an €8 million fake lottery empire
Fake lottery operators stole millions from German citizens over 10 years.
Samantha Herscher
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Free documentary reveals how one man fooled an entire lottery system
The new film shows how the lottery security chief became the biggest cheater.
Samantha Herscher
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Mississippi Lottery celebrates 1,000th draw with record jackpot
Nearly $1 million awaits Mississippi players as lottery fever spreads.
Samantha Herscher
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Fake lottery ticket leads to home invasion and $27K jewelry theft
Harlem woman, 79, loses thousands after lottery scam leads to home robbery.
Samantha Herscher
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Hillary Clinton joins Northern Ireland lottery debate
Charity lottery expansion could transform Northern Ireland's voluntary sector, but gambling concerns linger. Is the tradeoff worth it?
Samantha Herscher
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Texas Senate votes to dismantle lotto commission amid scandals
Lottery faces two-year probation as Senate approves bill banning online sales. Can the agency redeem itself?
Samantha Herscher
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Kentucky Woman wins largest scratch-off prize in state history
A Kentucky woman's birthday scratch-off yielded $5 million, breaking state records.
Samantha Herscher
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Cartersville player wins largest Fantasy 5 jackpot in Georgia history
Georgia's new lottery millionaire may not even know it yet.
Samantha Herscher
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Sold-out Michigan raffle crowns unlikely winner
With a single click, an Oceana County woman transformed her modest $100 prize into a seven-figure payday.
Samantha Herscher
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New Oregon law shields lottery winners from public scrutiny
Oregon lottery winners can now remain anonymous, ending decades of transparency. Is public oversight at risk?
Samantha Herscher
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Hidden budget provision could transform Missouri Lottery sales
Senate slips digital lottery provision into budget as education funding from ticket sales declines 15%.
Samantha Herscher
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One ticket, three continents: How global players could shift Powerball
Cross-border lottery expansion could boost jackpots by 39%, but would American winners become a minority?
Samantha Herscher
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Record lottery winner in Florida jail 72 hours after claiming prize
Powerball winner's $77M cash option may now fund legal defense as he faces assault and parole violation charges.
Samantha Herscher
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Lottery slump forces Tennessee to shelve tech college scholarships
Technical college students must wait another year for supply funding as lottery revenues continue to slide.
Samantha Herscher