
Samantha Herscher
News writer
samantha.herscher@lotteryusa.com
Samantha is a skilled writer with a passion for storytelling.
Inspired by an 8th-grade victory in a scary story contest, Samantha has been writing ever since. Whether it’s informative articles, engaging blog posts, persuasive website copy, or captivating social media content, Samantha has the talent to bring ideas to life. With experience writing for a variety of industries, including professional services, pet news, and e-commerce, Samantha adapts her style to suit any audience.
- Hometown
- Chicago, IL.
- Education
- BA in Journalism from George Washington University.
- Professional work experience
- I've been a digital marketer and content creator for 15+ years.
- Languages
- English.
In Samantha's own words...
What I like about working for Lottery USA:
What I enjoy about working at Lottery USA is the opportunity to learn about this industry. It's rewarding to see the positive impact the lottery has on people's lives. Seeing winners' stories and the transformative changes they experience is genuinely heartwarming.
What most excites and intrigues you about the lottery?
I'm drawn to the dynamic nature of the lottery industry within the U.S, it's a reflection of the economic landscape. I like analyzing how economic shifts, from consumer spending trends to state revenue strategies, impact the lottery.
Best run US state lottery?
I'd have to say Massachusetts. I wrote a piece about how the state is the lottery capital of the U.S. People there spend over a thousand dollars a year on tickets! That's wild! They've clearly figured out something pretty special up in New England.
What is your most memorable lottery moment?
Without a doubt, any time a jackpot hits that billion-dollar mark. It's just pure excitement. The anticipation is incredible. And then, the curiosity kicks in – who won? What are they going to do? If they're not anonymous, watching the aftermath of such a life-changing event is fascinating.
What would you do if you won the Powerball jackpot?
If I hit the Powerball, my sensible side would kick in, and I'd save most of it. But then, the fun would start! College funds for the kids, and I'd probably go a little overboard with adopting dogs. I'd love to support my favorite causes, too. And, you know, a celebratory vacation is non-negotiable.
Can you share an interesting fact about yourself?
This one's easy. I was accidentally born at home in Atlanta, Georgia.
Samantha's latest articles
222 articles-
Multi-store lottery fraud scheme unraveled in South Carolina
An Orangeburg man faces lottery fraud charges for allegedly passing stolen scratch-offs.
Samantha Herscher
-
False wins: Norwegian Lottery's coding catastrophe
A simple math mistake gave thousands of fake lottery wins in Norway last week.
Samantha Herscher
-
Michigan Lottery office closed as police execute search warrant
Prize winners were turned away as police searched the Michigan Lottery office. What happened?
Samantha Herscher
-
Nebraska manager claims lottery theft evidence too weak for trial
Ehlers fights his $300K lottery theft case with an insufficient evidence claim.
Samantha Herscher
-
Wilmington man defies odds with back-to-back lottery wins
Delaware player hits lottery jackpots just 96 hours apart using family numbers.
Samantha Herscher
-
Michigan Lottery launches biggest raffle prize in history
Michigan Lottery's $6 million Super Raffle returns with premium $50 tickets targeting high-roller players.
Samantha Herscher
-
Why 1-2-3-4 just made thousands of Rhode Islanders rich
Sequential numbers just paid out nearly 500% across Rhode Island.
Samantha Herscher
-
Mega Millions prizes skyrocket 347% after controversial changes
Twenty drawings in, new Mega Millions delivers $112 million in non-jackpot prizes.
Samantha Herscher
-
Woman who set fire to cover lottery theft finally admits guilt
A Toledo woman admitted guilt in an $89K lottery theft scheme.
Samantha Herscher
-
Unregulated & unstoppable: Lottery couriers operate in legal gray areas
As lottery apps proliferate across the U.S., the Texas scandal exposes the dangerous gap in regulations.
Samantha Herscher
-
Montana Millionaire gets a makeover with five $1 million prizes in 2025
Officials scramble to add 120,000 more lottery tickets after unprecedented demand.
Samantha Herscher
-
Finlayson's fortune: Small town bait shop sells $1.16M winning ticket
Petry's Bait Company produced Minnesota's newest Gopher 5 millionaire last night.
Samantha Herscher
-
From barracks to jackpot: Army service member's bet wins millions
25-year Army veteran strikes $1.3M jackpot on day one of online play.
Samantha Herscher
-
Spring Hill ticket holder wins second-largest Lotto America jackpot
Tennessee's latest lottery millionaire remains anonymous after Saturday's massive $37.37M win.
Samantha Herscher
-
Historic win: Columbus ticket holder claims largest Match 5 prize ever
Mississippi's Match 5 game crowns its biggest winner yet with a $1.2 million prize.
Samantha Herscher
-
How 39 suspects built an €8 million fake lottery empire
Fake lottery operators stole millions from German citizens over 10 years.
Samantha Herscher
-
Free documentary reveals how one man fooled an entire lottery system
The new film shows how the lottery security chief became the biggest cheater.
Samantha Herscher
-
Mississippi Lottery celebrates 1,000th draw with record jackpot
Nearly $1 million awaits Mississippi players as lottery fever spreads.
Samantha Herscher
-
Fake lottery ticket leads to home invasion and $27K jewelry theft
Harlem woman, 79, loses thousands after lottery scam leads to home robbery.
Samantha Herscher